What is Home Staging?
Home staging is the process of creating a welcoming and desirable space that will appeal to the widest possible audience of potential buyers. Staging goes beyond cleaning and de-cluttering by calling attention to the home’s best aspects and creating a warm comfortable feeling. When a home appears fresh, clean, uncluttered, spacious, light and inviting, buyers can envision themselves living there.
Home Staging Austin works with sellers and realtors, to take the owner’s personal influence out of the house. We do not want the home to appear stark or empty, but we do want the home to look as though anyone could live there, not just a particular family. By adding generic details through accessories, paint, furniture placement and lighting, buyers see a home as “move-in ready”. It is a place where they already “FEEL HOME”.
The “FEEL HOME” process is a proven method to prepare a home for sale by creating positive impressions for potential buyers, and enabling them to imagine themselves living there.
F irst impressions – as the saying goes, “you only have one chance to make a first impression.” If the buyer sees something they don’t like, they will walk away.
E liminate clutter – if rooms are cluttered, they appear smaller. It is hard for a potential buyer to imagine their belongings there if every corner is already filled.
E mphasize the positive – every home has positive and negative aspects. By accentuating the home’s best features, a buyer is more likely to overlook any negatives.
L ighten up – a bright and inviting space will draw buyers in. Making simple color and lighting changes will maximize the desirability of the home.
H ome buyer appeal – a buyer wants “their” home, not yours. By removing the seller’s most personal details, the buyer’s imagination starts working.
O bligations – cleaning and repairs need to be addressed before they become issues for price negotiation.
M odernizing – outdated furnishings and accessories give a home a tired look. By replacing or removing these objects, the home appears newer.
E motional connection points – creating a focal point in each room that suggests a pleasant activity will make buyers want to live there and experience these moments too!
What is Home Redesign?
Home redesign is a service for homeowners who intend to stay in their homes, but want a fresh, new look with minimal time and investment. The goal of redesign is to re-use the existing furnishings in new and exciting ways that the homeowner has never considered.
The longer one lives in a home, the more used to imperfections, clutter and disorganization they become. When a Home Staging Austin consultant views the home, the items they see are not familiar or personal. Therefore, it is much easier to be objective in deciding which items need to be replaced, and how to re-arrange the others for maximum appeal. Home Staging Austin creates a new mood and impression within the familiar framework of the client’s current home.